First step, choosing the song. This is most important if this is your first Music Video. Putting your best foot forward and selecting what you feel is your best work. This will give you the greatest chances for wide market success and this is one of the most important and overlooked step of the production! Read More
Scheduling a date for your music video production.
Next, you’ll have to set the date that works with your schedule as well as your production team. The Global Filmz team works 7 days a week, so if we have a date that we are not currently scheduled to shoot than that date is available for your production. Once you have your production date set, it is time to have a meeting with your creative team / music video production company to go over concept, theme, lighting, color palette and production logistics.
Choosing your film crew for the video production.
Our video productions start with a 3-person crew (that’s our minimum) and that would be your film crew foundation consisting of: one DP (Director of Photography), one 1st AC (Assistant Camera Op) and one PA (Production Assistant). Due to the amount of heavy gear, we film with we have found this is the least amount of crew members we can have onset as a production team to accommodate lower budget projects (even for the smallest film productions). Anything less, would dramatically slow down production, in turn cost the client more money hourly and “burn-out” the crew members faster.
The 3-person crew is just a foundation, now you must figure out can you get the job done with the bare minimum or does your music video production require more film crew members. We employ over 30 crew members that are at the highest level of their craft from:
- Music Video Directors
- Assistant Directors
- Directors of Photography
- Production Coordinators
- 1st & 2nd Assistant Camera Ops
- Gaffers | Electric
- Art Directors | Set Designers
- Key Grips | Best Boy
- DITs
- Video Technicians | Audio Technicians
- Hair Stylist | MUAs | Wardrobe Stylists
- Production Assistants | Runners
- Dance Choreographers | Fight & Action Choreographers
Now, we just need to figure out what your production needs are and cater to them accordingly. Although our film crew can and will “wear many hats” and have been taught to work various roles/positions onset from grip, electric, lighting and audio. It’s always best to assign a specialist in that specific field to handle the job. If the production budget allows, consider adding a few more key players to the 3-person crew minimum such as a Gaffer that’s assigned to lighting, a Key Grip assigned to riggings for camera and lighting setups and a Director to oversee the overall production. This will not only move the production along faster & smoother (which in-turn saves the client money) but will enhance the overall quality of the finished product.
Do I need a Director for a music video production?
Although, our Director of Photography can play the role as a Director onset for smaller projects it’s always helps to have a Director involved in the process. Our DPs do not develop the treatment plans in the pre-production stages of our projects. Although, they will assist the Director with the shot list, lighting color palettes and composition portion of the treatment plan. If you have a medium to large scale production with various moving parts a Director is key to have involved in the production, to develop a solid treatment plan, lead the artist and production team through the pre-production, onsite production and post production stages of the music video production. For example: You can’t play American football without a Quarterback, the Director is the production’s Quarterback.
Do I need a treatment Plan for a music video?
The short answer to this question is: Yes, its always good to be prepared! At the same time, if you have a smaller production that you are planning on producing with not a lot of moving parts such as just a few performance scenes with some b-roll then it’s not absolutely necessary. Although, either way our film crew will always come prepared to shoot with their own shot-list to make sure there is a guideline to the shots that need to be captured.
What is a video production Treatment Plan?
A treatment is made up of a few elements such as a Storyboard, shot list, synopsis, and a schedule. A treatment plan is your production’s guideline, blueprint, framework to your upcoming production.
The Synopsis
The synopsis allows for everyone to be on the same page as far as the story concept and vision for the project.
Scheduling
Scheduling is one of the most important parts of a treatment plan. The schedule/call sheet provides the call-times, which determines who needs to meet, where they need to meet, and when they need to meet. This is important for the camera dept, G&E, on-camera talent, stylist, make-up, choreographers, dancers, set design, wardrobe, prop-masters, art directors, etc to all have this information prior to the production to get everyone to the right place at the right time!
The Shot list
The shot list is made up of various sequences of compositions (framing), from wide-shots to establish the surroundings of a person/place or thing in a story, to medium shots and ultra-close-up shots. The shot-list also allows the team to establish the mood of the scene from lighting and color palettes. A shot list can be made up of technical text information from framing, camera settings, camera rigs and shot fluidity as well as imagery to give the team a visual reference of the looks/shots we are going for.
Now that the Treatment Plan is complete, you can utilize the plan to finally begin shooting!
The Director will be the most important part of this. They are essentially, the manager of this shoot. They “shoot to edit,” which makes sure that the shots are achieved for editing and oversee the flow of the production. Continuity plays a huge part is this process and its very important that the Director makes sure there are no continuity-errors with the storyboard portion of the production. To prevent this from happening (if there is not a Script Supervisor onset), we normally setup the director with a large wireless video monitoring unit in a area that the director can focus on every composition being shot and request a playback if there is every a shot in question.
Post-Production.
After you’ve filmed all the scenes, you can begin the editing process. This is all the final necessary edits and touches that go into the video before it is ready for distribution. The editing process can be extremely intricate, which is why there are Video Editors whose primary function is to know how to use editing software and align that knowledge with their creative mind-set, while staying true to the initial vision of the production.
Making a music video is a challenging, but yet exciting and when it’s all said and done it’s a very rewarding experience! We will see you onset! Look forward to working with you!
Steps to Creating a Music Video Production in Baton Rouge, Louisiana
At Think Global Media, we’re passionate about turning your music into stunning visual stories. Producing a music video is more than pointing a camera—it’s a strategic, creative, and technical process that demands careful planning and expert execution.
If you’re in Baton Rouge, Louisiana, or want to take advantage of this vibrant city’s rich backdrops, here’s how we guide you through every step to create a music video that truly elevates your artistry.
🎯 Step 1: Creative Consultation & Concept Development
We start by getting to know you, your song, and your goals. This is where we dive into:
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Understanding your brand and target audience
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Exploring your song’s lyrics, energy, and emotional core
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Brainstorming ideas, references, and story directions
From there, we collaborate to shape a concept that captures your sound and personality—whether that’s a narrative story, a high-energy dance showcase, or a sleek performance piece.
📝 Step 2: Storyboarding & Pre-Production Planning
Once we’ve landed on a concept, we move into detailed planning.
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Creating shot lists and storyboards so we’re aligned on visuals
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Planning wardrobe, props, choreography, or performance cues
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Scheduling shoot days with built-in buffers for weather or location changes
In Baton Rouge, we also help secure any permits needed for filming in public spaces or popular sites.
📍 Step 3: Location Scouting in Baton Rouge
Baton Rouge is packed with incredible filming spots—from the colorful murals of Mid City to the grand architecture of the State Capitol and tranquil riverside parks. We use our local knowledge to recommend the perfect locations for your video’s mood, handling all scouting and logistics.
This means you get cinematic backdrops that look like they were made just for your story.
🎥 Step 4: Production — Filming Your Music Video
On shoot day, we bring your vision to life with a professional crew and top-tier equipment.
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Directing scenes and performances so you look confident and natural
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Using industry-grade cameras, drones, and lighting to get stunning shots
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Ensuring audio sync, playback, and set management runs smoothly
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Keeping an eye on every detail, from camera angles to wardrobe tweaks
We work efficiently while still making sure there’s room for creative spontaneity.
🎞️ Step 5: Post-Production & Editing
After filming wraps, our editors shape all that amazing footage into a polished music video that aligns perfectly with your song.
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Cutting to the beat for a rhythmic flow
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Color grading to match your style—whether it’s warm, moody, vibrant, or raw
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Adding motion graphics, lyrics, or effects if needed
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Providing preview cuts for your feedback and making revisions
By the end, you’ll have a cinematic video ready to launch across YouTube, Instagram, TikTok, and beyond.
📈 Step 6: Delivery & Launch Support
We deliver your final music video in multiple formats optimized for different platforms, plus thumbnails or teaser clips to help you build hype.
We can also advise on rollout strategies to make sure your release gets maximum engagement—because a great video deserves a great launch.
🎶 Why Artists in Baton Rouge Choose Think Global Media
At Think Global Media, we take pride in being more than just a production company. We’re creative partners who bring:
✅ Deep Baton Rouge location expertise
✅ Industry-level cinematography and editing
✅ A personalized approach that fits your vision and budget
✅ A track record of videos that drive real results—more streams, more views, more fans
📩 Ready to Create Your Music Video in Baton Rouge?
Whether you’re an up-and-coming hip-hop artist, a soulful jazz vocalist, or a country band wanting authentic Louisiana visuals, we’re here to turn your ideas into a stunning music video that moves audiences.
Production offices in NYC, Miami, Fort Lauderdale, Washington, DC, Salt Lake City and Virginia.