How to Develop a Treatment Plan for your Video Production Project?

How to Develop a Treatment Plan for your Video Production Project?

How to Develop a Treatment Plan for your Video Production Project?

How to Develop a Treatment Plan for your Video Production Project?

When it comes to the development of a video project, especially a video project for a client, a treatment plan should be the first and foremost thing you focus on developing. The development process for many of the television and film productions we see today, usually include more than just creative writing and plot development.

One thing that we are absolutely sure of is that creating a treatment plan always proves to be beneficial for the producers and clients alike. The primary purpose of creating a treatment plan is to compile a document which explains all the concepts of a video, the underlying theme, and everything else needed to create the video. Some of the more important concepts include the production schedule, shot list, synopsis, and storyboard.

A treatment plan can be of a single page, or more than one sheet, depending on the production concept being implemented. While creating a treatment plan, the amazing part for the producers is that it centralizes the creative process for video production. Additionally, the producers can share the document with the Directors, Wardrobe, Grips, ACs (assistant camera ops), Production Assistants, and all other co-workers and creative professionals. This also gives a great opportunity to share production locations.

Treatment Plan for Video Production

A treatment plan for the video production explains and shows your effort in defining your project, giving a clear summary of what your story is about, creating your output, and putting in order the purpose of your project. Your treatment plan is usually the first impression of your project and probably your only opportunity in creating a pitch.

What Approach you should take to develop a Treatment Plan

1) The first thing that you should do while creating a treatment plan is that you should define your goals and set the parameters. You should be clear about the central message of your project, and you should also keep in mind script writing and dialogue, if any. Your preferences of the audience you want to attract and the outcome that you would like to see should also be considered.

2) You should be well aware of your budget. What you can do with it and how much you can make out of it. Monitoring your budget and using it well can be very beneficial for you in the end. You would also want to be sure of how long your video will run.

3) What is going to be the concept? Is this a monologue? You should know how to be able to sum up the entire theme and also be able to convey the objective of your video to the client or the audience you are trying to engage. The other aspect is that you should be able to explain the main crux of your project and portray the delivery method.

4) What is the approach? The approach that you use includes the laying out of details. Your method is commonly the narrative summary of the experience that the audience is going to take from you as their producers. It is the explanation of all the details that are incorporated into your project and will be shown to the audience. In this part, you are supposed to describe the central theme or the specifics that will produce a response from the audience.

5) Last, but not least, is that you should express the emotions and the feelings you would call for along the whole ride and what would be the reaction of your

Audience when your video will end. How are they able to relate to the character/characters involved in the project?

In conclusion, a treatment plan is one of the most important tools you will use to create your project. From getting the green-light for budget, to maintaining focus and giving direction during the production process, treatment plans are an integral part in the video production.

 

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